January 2024
Announcements
https://www.nuevomailer.com/mailer/subscriber/newsLog.php?412
Announcements
1 year , 2 months ago
Gmail and Yahoo 2024 updates and what they mean for you
.com
Bluesky
Gmail and Yahoo (AOL) have announced new protection standards and requirements for bulk email senders. In short, they require that you,
- Authenticate your email using DKIM, SPF and DMARC records.
- Enable easy opt-out.
- Ensure you're sending emails your subscribers want.
When?
- Yahoo says 1st quarter of 2024. See blog post with details.
- Gmail by February 2024 but in fact it is already in effect. See blog post with details.
What you should do
- Check your emails for DKIM, SPF and DMARC records. Use a service like Mail tester.
- Another awesome service is dmarctester.com.
- Check your nuevoMailer activity log for errors.
- Check your email clients report. If you had seen a drop in Gmail then something may be wrong.
- Use Google's postmaster tools.
- With nuevoMailer SB v.9.9 and ESP v.4 you can DKIM-sign your emails. You should only do this if your provider does not give you this option. You can read more on this here.
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