Email autoresponders & email triggers

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Discover one of the most advanced and yet simple to use email autoresponder software that will take your email marketing to a higher level.
nuevoMailer is a self-hosted email autoresponder software enabling you to create drip email marketing campaigns and email triggers with an amazing combination of features and options.

Email autoresponders

Autoresponders is a series of time-based automated emails in the order and frequency you want.

Examples

After a list sign-up when you want to follow-up with a series of automated emails several minutes, hours or days later.
Sent 5 emails 3 days apart or send the X^th newsletter at 20min, Z^th in 1 hour(s), days, weeks and so on.
Anniversary emails such as in weddings, birthdays etc
Since nuevoMailer gives you the option to collect and save date-based data from your subscribers you can create anniversary campaigns before and after a specific date.

Triggers

Triggers are action-based autoresponders. They build on the concept of action-reaction. See options.

Such actions are:

Campaign/Autoresponder click/view
Campaign/Autoresponder email sent
Newsletter click/view
Link click
List opt-in (see email autoresponders)

Possible reactions are:

Send an email/newsletter (email triggers)
Add-to/remove the subscriber from other list(s)
Update a subscriber field
Tag/Un-tag a subscriber
Execute an outbound webhook
Any combination of all the above

Trigger available options

Auto-responder based on list-sign-up date. You can create several auto-responders to greet your subscribers with the content and frequency you want.

Autoresponder based on birthday. The options are slightly different here since you can send before, after and on same day.

Following-up with a single email trigger upon Campaign-View/Open.

You can set triggers for all types of campaigns (inc autoresponders), newsletters, listt and hyperlinks.

Campaign trigger that updates a subscriber field

Trigger options in detail

Reactions=> Actions	Update subscriber field Tag / Un-tag subscriber	Send a newsletter (email trigger)	Add to / Remove from list(s)	Execute an outbound webhook	Applies to
On campaign/autoresponder click/view	✔	✔	✔	✔	A specific campaign (or auto-responder). In case of recurring campaigns the triggers are inherited to the children.
On campaign/autoresponder email sent	✔	✔	✔	✔	A specific campaign (or auto-responder). In case of recurring campaigns the triggers are inherited to the children.
On a specific hyperlink	✔	✔	✔	✔	Any newsletter or campaign when this link is clicked.
On newsletter click/view	✔	✔	✔	✔	A specific newsletter across all campaigns that use it (for all hyperlinks in the newsletter).
On list opt-in Opt-in forms & api	✔	✔	✔	✔	Opt-ins using forms & opt-ins using the api. For triggering emails based on list sign-up date you can alternatively do it with an autoresponder campaign. See next option.
Using a subscriber field of type date or the list sign-up date	-	✔ By creating autoresponder campaigns.	-	-

A campaign/newsletter "view" is captured when the subscriber allows images to display when reading the newsletter (the same applies to a campaign view).

Good to know

In nuevoMailer autoresponders are practically recurring campaigns that recycle forever.
You can set triggers on the autoresponder campaigns just like you do with your regular campaigns.
First define your email marketing goals and objectives and then set up your email autoresponders and triggers accordingly.
Do not overdo it. For example, there is no reason to set the same triggers both at newsletter level and campaign level if you plan to use this newsletter only in this campaign.
If needed, you can use filters on your autoresponders so you can exclude subscribers that you manually add as administrator (vs subscribed with a form).

Idea: autoresponder campaign and mailing list segmentation with triggers

Using the form builder create an opt-in form (which puts the subscriber to one or more lists).
Set up some autoresponder campaigns for this list: 20 min later, 1 hour later, next day and so on.
The objective is to get the subscriber to click a specific link (or any link). So you create a trigger for the link(s) you want.
When the subscriber clicks the trigger removes the subscriber from that list and puts him in another "warmer" list.

Idea: a drip email campaign based on triggers

This is a more selective, focused and targeted way of drip email marketing. Where every next email depends on the subscriber's engagement.
With the form builder you create an opt-in form which puts the subscriber to a list.
You set up a trigger either on the welcome email that is sent automatically or the landing page (tip: see custom list settings).
Then you plan the next emails using triggers. You will set up email triggers on all the newsletters you plan to use. Clicked? Opened? Send another newsletter. Clicked again? Continue following up.
And a step further: in addition you may also set up an email autoresponder campaign on this list to be sent several days after the sign-up.

More examples and ideas for follow-up campaigns

nuevoMailer SB v.8.7

USD 129.00 179.00 € £ Or see more options